Project Date of completion: February 2018
The Pennsylvania Association of the Education of Young Children (PAEYC) contacted Motor Mouth Multimedia to support its relaunch as Trying Together.
Motor Mouth Multimedia designed and implemented a digital communications strategy, which included a Live Facebook Chat and influencer marketing.
The live Facebook video received more than 950 views and 18 shares on the new Trying Together page. On Twitter, the hashtag was used in approximately 600 tweets by nearly 100 people. It was delivered to 1.4 million timelines and reached nearly 190,000 individual accounts. In all, Motor Mouth crafted and sent more than 140 tweets. Participants included the Office of the Mayor, Pittsburgh Public Schools, Councilman Corey O’Connor and Pittsburgh Public Schools Superintendent Anthony Hamlet.
- Social Media Marketing
- Live Event Streaming